PRESS KIT
A NEW FITNESS ADVENTURE APP
EXERCISE GETS AN APOCALYPTIC MAKE-OVER
Audio Fitness Adventure app Apocalypse Survival Training has launched
View our Press Release and visual assets
APOCALYPSE SURVIVAL TRAINING IS MADE BY
RELEASE DATE
Part One: 24 May 2019
AVAILABLE ON
CONTACT
hello@imaginactive-fitness.com
ABOUT IMAGINACTIVE
Imaginative is a SportTech startup intersecting exercise with entertainment to transform workouts into immersive exercise experiences.
We're doing this because we're horrified by the statistics showing that physical inactivity has now overtaken smoking as a global cause of early death, and want to do something about it.
We know not everyone enjoys exercising, but we also know everyone enjoys being entertained, so we wondered: what if we could put the two together? Create affordable, accessible "exer-tainment" products with zero barrier to entry that could be used anywhere, anytime?
Our mission is to get millions of people who think they 'don't like' exercise not only willingly engaging in it but enjoying, with their heads and their hearts, the physical activity that we know will improve - if not save - their lives.
ABOUT APOCALYPSE SURVIVAL TRAINING
Alternate realities and time travel? Check.
Super secret organisations and sleeper agents? Check.
Dangerous mission, high stakes, short odds of success? Check!
Welcome to Apocalypse Survival Training, a full cast 3D binaural audio drama in which you are the main character, with the fate of millions depending upon your ability to stay alive.
It’s dangerous out there though so you won’t be alone: your handler, personal trainer and cheerleader Skyler acts as your eyes and ears as he guides you through an alien invasion you must not only survive, but also bring to an end.
Read the Origin Story and meet Team AST here
FEATURES
ONE EPIC STORY
Apocalypse Survival Training Series 1 will run one ongoing story over 37 episodes (episodes 1-10 available now)
THREE TYPES OF WORKOUT
Speed (running), Strength (bodyweight circuits) and Control (yoga/stretch)
EXPERT INSTRUCTION
Programming and instruction written by experienced fitness instructors and delivered by coach characters
3D BINAURAL AUDIO
Every episode is a complete binaural audio drama with full composition and immersive sound effects
FULL EXERCISE SUPPORT
All exercises coached in-episode with additional visual and audio guides, many with two difficulty levels (Intro/Advanced)
TRACKING & REWARDS
Track run logs and series progression whilst earning bonus TALON intel with every episode
YOUR PLACE, YOUR PACE
With no minimum speed penalty, Speed episodes work outside or on a treadmill. Strength and Control can be done at home, work or the gym
SYNC & DOWNLOAD
Sync between phones and tablets for enhanced Player visibility during workouts. Stream or download for seamless playback